Selim Ari
Resume

Brand Motion

Shoe Store

Retail-focused motion and merchandising visuals for Markapark, using stylized 3D presentation to bring footwear-centered retail storytelling into a more digital campaign space. The brief was to modernize how the store showed up online — energetic, stylized, but commercially readable.

Client

Markapark

Role

Senior 3D Artist

Year

2018

Shoe Store

The Scope

Brand motion and product visualization for a footwear retail launch. Staged environments, stylized 3D characters, and merchandising-led shot framing built to translate store presence into a digital-first campaign language.

Markapark — Shoe Store: Brand Motion still 1 of 12, by Selim Ari
Markapark — Shoe Store: Brand Motion still 2 of 12, by Selim Ari
Markapark — Shoe Store: Brand Motion still 3 of 12, by Selim Ari
Markapark — Shoe Store: Brand Motion still 4 of 12, by Selim Ari
Markapark — Shoe Store: Brand Motion still 5 of 12, by Selim Ari
Markapark — Shoe Store: Brand Motion still 6 of 12, by Selim Ari

The Execution

I treated the project as retail worldbuilding. Each scene paired a hero product with a controlled environment so the motion language could carry lifestyle energy without losing the merchandising clarity the client needed. Lighting and camera moves stayed punchy but never overwhelmed the pack shot.

Markapark — Shoe Store: Brand Motion still 7 of 12, by Selim Ari
Markapark — Shoe Store: Brand Motion still 8 of 12, by Selim Ari
Markapark — Shoe Store: Brand Motion still 9 of 12, by Selim Ari
Markapark — Shoe Store: Brand Motion still 10 of 12, by Selim Ari
Markapark — Shoe Store: Brand Motion still 11 of 12, by Selim Ari
Markapark — Shoe Store: Brand Motion still 12 of 12, by Selim Ari

Credits

Client
Markapark
Production
Digital Panorama
Supervisor
Emre Goren
3D
Selim Ari
Modeling
Teberdar Gurbey, Arin Arici
Mix
Imaj Post Production

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